Tales from Galaxy’s Edge and the Theme Park Footprint
Why Tales from Galaxy’s Edge VR is more than just a game for Lucasfilm. Continue reading Tales from Galaxy’s Edge and the Theme Park Footprint
Category: Galaxy’s Edge
Star Wars: Galactic Starcruiser and Creative Freedom’s Dance with Self-Promotion
With the Galactic Starcruiser (aka the Halcyon) finally opening at Galaxy’s Edge, the promotion campaign has seeped into publishing over the past year. Let’s discuss what has worked and what has been a little more shameless. Continue reading Star Wars: Galactic Starcruiser and Creative Freedom’s Dance with Self-Promotion
The Economics of the Star Wars Galactic Starcruiser
Would you want to spend $5–6K to be stuck with 100 families for two days during the Covid-era? Continue reading The Economics of the Star Wars Galactic Starcruiser
C&C Pick for June: A Crash of Fate Audiobook
The recommendation for June as the summer season begins is a Galaxy’s Edge novel that is like reading an addictive Hallmark movie. Continue reading C&C Pick for June: A Crash of Fate Audiobook
Star Wars and VR So Far
Over the past five years, Lucasfilm and ILMxLAB have brought some unique experiences to a new, but still struggling gaming platform. Continue reading Star Wars and VR So Far
How Galaxy’s Edge is Helping Star Wars Reach Its Full Merchandising Potential
Why Disney’s Galaxy’s Edge is the only land that can compete with Universal’s Wizarding World in franchise immersion. And why it still has a ways to go. Continue reading How Galaxy’s Edge is Helping Star Wars Reach Its Full Merchandising Potential
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